tourism research and insights

Research-based decision making is the key to our success.

Hear from our team of passionate and experienced tourism marketing experts on all things and tourism marketing. From up-to-date global research to tactical strategies and tools you can use within your organisation.

Find Your Voice

Find Your Voice

Two things tourism businesses can do to take advantage of Voice Search. It’s likely that many business owners and operators have heard of voice search by now, in fact I’m sure you’ve even used it yourself at least once or twice in the last few months. By far the most...

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Can we break the bias?

Can we break the bias?

As we celebrate International Women's Day, we reflect on this year's theme: #BreakTheBias. Whether premeditated or unintentional, bias makes it more complicated for women to move ahead. We’ve connected with some of the top women in tourism to learn more about their...

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